By JESSICA DaMASSA, WTF HEALTH
Digital-first main care firm Firefly Well being is turning into a well being plan! Backed by a $40M Sequence B, CEO Fay Rotenberg and Govt Chairman Jonathan Bush cease by to elucidate how they’re offering “half-price healthcare that’s twice nearly as good.” (Or, as solely Jonathan can put it: “we’re a bloat-less Kaiser.”) All kidding apart, some big-name well being innovation traders will not be solely behind this elevate (Andreessen Horowitz led, F-Prime Capital and Oak HC/FT dipped again in), but additionally this concept to wrap a profit round Firefly’s digitally-driven complete care mannequin. Already in-market, the brand new benefit-plus-care product is aimed squarely at mid-sized/small, fully-insured employers – retailers with 50-500 workers which, proper now, have restricted choices for dramatically altering their healthcare spend or with the ability to construct out their very own advantages the identical manner massive self-insured employers can.
Fay and Jonathan get into the main points about how they’re extending their “Marie Kondo-ing” of healthcare supply – which has so far netted some fairly spectacular well being outcomes, value financial savings, and a 92 Web Promoter Rating – into healthcare financing.
BONUS: Tune in round 25:30 and stick round for a couple of minutes as Jonathan weighs in on the well being tech funding growth, the way it compares to the EMR arms race days of ole, and whether or not or not he thinks he can beat Glen Tullman’s $14.5B valuation if/when Firefly goes public. HA!